At XPOSE COSMETICS, we believe in the power of individuality and self-expression. Our mission is to empower everyone—whether you're a professional makeup artist or just beginning your beauty journey—to express themselves boldly through artistry and color.
We are committed to creating high-quality, cruelty-free, and vegan products that are both accessible and affordable. Our range is thoughtfully designed to meet the needs of everyday consumers and creative professionals alike—because beauty should be inclusive and within reach.
XPOSE COSMETICS is more than just a brand—it's a community, and our passionate team of beauty enthusiasts and makeup artists is here to support and inspire you every step of the way through your makeup journey.
MEET OUR FOUNDER
Growing up immersed in the beauty industry, thanks to my mother’s work with top global brands, I quickly developed a fascination and love for cosmetics. Little did I know, my childhood experiments mixing creams and perfumes were a foreshadowing of my future passion.
Though I initially pursued a career in law, I soon realized that my legal background didn’t align with my true calling. Inspired by my younger self’s struggles with acne and the desire to feel feminine, I created XPOSE Cosmetics.
Our mission is to inspire women from all walks of life to celebrate their beauty—inside and out. With XPOSE Cosmetics as their empowering armor, they can step into the world feeling strong and confident.
- Soraya Hawatmeh